Philosophy & Culture

Millennials are turning to astrology in massive numbers. Why?

By February 6, 2018 No Comments

Do you start a conversation with, “What’s your star sign?”, or “I bet you’re a Libra.”

In an age of unparalleled scientific progress, astrology has been relegated to the back pages of tabloids, inside women’s magazines and on dedicated websites if you go looking for it.

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No one seriously consults this particular strain of magical thinking anymore. Or do they?

It turns out that millennials are turning to astrology in large numbers. The question is: why?

What is astrology and why are millennials so crazy about it?

Astrology is described in some history books as the original science. Astrology ascribes meaning to the placement of the sun, the moon, and the planets within 12 sections of the sky—the signs of the zodiac.

Most people know their star sign, which refers to where the sun was when you were born. However, Astrology looks at the placement of the moon and all the other planets as well, to come up with a comprehensive astrological chart for you.

When you visit an astrologist, he or she will look at where the planets are in relation to each other and how they influence each other and from that build up a story of how your life is playing out.

Why do people consult astrologists and why are we seeing a renewed interest in Astrology?

People usually consult an astrologist when they are at a crossroads, when they need guidance or reassurance. They might want to know if the person they plan to marry is a good match for them, if they should take that job offer or whether to invest in a business.

Mostly people turn to astrology in times of stress. A 1982 study by the psychologist Graham Tyson found that “consulting an astrologer is a response by an individual to the stresses with which he or she is faced with and that these stresses are mainly linked to the individual’s social roles and to his or her relationships.”

Now, it turns out, millennials are a stressed generation and are turning to astrology to find solace and guidance.

They consult people like Chani Nicholas, an astrologer who lives in Los Angles. She writes horoscopes and teaches several online classes through her website and has ammassed a following of 1 million readers.

Nicholas told the LA Times that more than 12,000 people have taken at least one of her classes within the last 14 months.

Can astrology really help millennials?

“According to American Psychological Association survey data, since 2014, millennials have been the most stressed generation, and also the generation most likely to say their stress has increased in the past year since 2010. Millennials and Gen Xers have been significantly more stressed than older generations since 2012,” reports The Atlantic.

But can astrology really help millennials or would they be better off with a talk to their shrink or turning to religion?

Isn’t this just believing in magical thinking – that the celestial bodies in our solar system can determine what job is best for you or who to marry?

Remember, astrology is not a scientifically proven fact. Actually, it’s like religion. How do you proove the existence of heaven or hell?

So all it boils down to is a belief system.

Thing is, astrology provides a neat framework for life. It covers everything from your personality and temperament, relationships, career, money and special talents. Anything that you are worried about, you can figure out with the help of your astrological birth chart.

While astrology is derided as pseudo-science or simply fraud, it has comforted millions over the ages. It can provide a clear framework for exploring the self and life.

It can give an explanation for inexplicable random incidents in life and put your mind at ease. Many people consult astrologists because they basically need to hear everything will be okay.

Can it be that astrology offers something meaning to millennials?

Millennials grew up with two lives: one on the grid and a physical one. And where do they find themselves? Always online in a make-belief world that sooner or later disappoints, being ultimately empty and devoid of real meaning.

Even in life online, which can appear more real than our offline lives, the ultimate questions remain – who am I really and what is life all about?

It’s in this gap that astrology today finds its mojo.

One last thought.

If we accept Neil deGrasse Tyson’s words that, “We are all connected; To each other, biologically. To the earth, chemically. To the rest of the universe atomically,” then each of us are indeed atomically connected to every celestial body in our solar system and our lives on earth may very well be influenced by them.

Do you use astrology to gain insight into what’s happening in your life? Does it fill your life with meaning? Or do you think it’s pseudo-science and a waste of time? Let us know in the comments!

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Coert Engels

Coert Engels

I'm a South African based writer and am passionate about exploring the latest ideas in artificial intelligence, robotics and nanotechnology. I also focus on the human condition, with a particular interest human intuition and creativity. To share some feedback about my articles, email me at